Logica

Logica is a visual, collaborative financial planning & analysis platform for businesses.

Client

Logica

Type

Product design

Year

2021

Process

When I was approached by my friends over at Logica, they already had an MVP for the platform. My task was to take their ideas and provide a facelift along with creating new workflows for the platform, allowing for granular user controls, sharing, and customization of nodes.

If you haven't had a chance to check Logica out, you really should. It's a drag-and-drop financial modeling concept that makes spreadsheets interactive and essentially turns these into a story.

We started by redesigning and creating a library of components that would help guide the overall look and feel of the system.

The goal was to ultimately help get Logica into Y Combinator....and they did. Yes, design goes a long way, but at the end of the day it's the meat n'bones of the product that makes Logica special.

Once the primary components were created, I implemented a color scheme, introduced new workflows, and made tables fun again.

Outcome

We used Asana to communicate and manage all of the stories and development sprints. Once I was given requirements, I'd create the designs and move them to staging, where a handoff to the development team would take place and they'd start coding. Logica is now a Y Combinator company and has gone to raise substantial rounds of venture capital.

Other work

Want to create something awesome? Drop me an email. →

Want to create something awesome? Drop me an email. →